Nail Salon Price List Template: How to Build a Menu Clients Can Book From

Nail clients often decide before they message you. They scroll your profile, see a set they like, and look for the price. If they can't find it, or can't tell whether "full set" includes the shape and length they want, many will book somewhere that makes it obvious.

A clear menu also saves you time. Fewer "how much for…?" messages. Fewer surprises at checkout. Fewer clients booking a 45-minute slot for a 90-minute set.

Use these groups as a starting point. Cut anything you don't offer, and use the names your clients actually search for.

Manicures and pedicures

• Classic manicure
• Gel manicure (gel polish on natural nails)
• Classic pedicure
• Gel pedicure

Gel and dip

• Dip powder on natural nails
• Builder gel / structured gel overlay

Enhancements

• Acrylic full set
• Gel extensions full set
• Length options (short, medium, long) if your time changes with length

Fills and maintenance

• Acrylic fill
• Gel extension fill
• Rebalance

Removals

• Gel polish removal
• Dip or acrylic removal
• Removal when you did the set vs. another salon's work, if your time differs

Nail art and add-ons

• Per-nail art
• French tip
• Chrome or cat-eye finish
• Repairs (per nail)

List what the business costs each month: booth or suite rent, products and tools, disposables, insurance, booking software, card fees, and the pay you need to take home. Divide by the hours you actually spend with clients, not the hours you're open.

Round numbers, for illustration only. Use your own.

• Monthly costs plus your pay: $3,600
• Hours with clients: 90
• Floor: $3,600 ÷ 90 = $40 per hour

Include consultation, prep, the service, cure time, cleanup and sanitizing between clients. A gel manicure that takes 45 minutes at the table but 60 minutes start to finish is a 60-minute service.

At a $40 floor, a 60-minute appointment needs at least $40. A 90-minute acrylic full set needs at least $60.

Enhancements use more product than polish. Builder gel, acrylic powder and liquid, tips and forms all cost money. Add the product cost per service on top of your time, so higher-product services carry their own cost.

Length is where nail menus most often lose money. If long and extra-long sets take you noticeably longer, give them their own price or a clear add-on. The same goes for art: per-nail pricing is easy for clients to follow, and it keeps a full set of hand-painted art from being priced like plain color.

Compare with three or four salons or independent techs near you who offer the same type of work. Compare like for like: a suite tech with a suite tech, a full set of the same length with the same length.

For more on cost-first pricing, see How to Price Small-Business Services Without Guessing.

Most nail price disputes come from things the menu didn't mention. Put the common ones in a short line under the menu:

• Length beyond a stated size.
• Removal of another salon's product.
• Repairs or extra nails.
• Detailed art beyond a stated number of nails.
• Late arrival that cuts into the service.

Then confirm the final price before you start. The FTC's advertising guide for small businesses treats price claims like any other claim: they need to be truthful. Our truthful advertising checklist is a quick check for your menu and posts.

• Group, then list. Clients scan group headings first.
• Show time next to price. "Gel manicure, 60 min" helps clients book the right slot.
• Line up prices in one column. Easy to scan on a phone screenshot.
• One page. If it doesn't fit, you probably have too many near-duplicate services.
• Keep add-ons together at the bottom. It's where clients look for extras.

Your price list sets expectations. Your client records show what each client really books, how often they come back, and who is due for a fill. Looking at both tells you which services earn their slot and which ones you should reprice or drop.

If a client books a fill every few weeks, a short note in their record (shape, length, color, any reactions or preferences they've told you about) makes the next appointment faster. Keep only what you need, store it securely, and get rid of what you no longer need. The FTC's Protecting Personal Information guide is a plain-English starting point for small businesses.

Nail technicians are licensed in many places, and rules on sanitation, salon setup and what you must display can come from the state, county or city. This guide does not cover them. Check with your state board and your city or county. The SBA's licenses and permits page is a starting point. If you rent a booth or suite, read Do I Need My Own License to Rent a Booth or Chair?

The Nail Tech Price List & Service Menu ($4.99) is a one-page menu you edit yourself: an editable HTML version that opens in any web browser, an editable Word version, and a How-to-Use Guide PDF that shows how to edit it and print it on US Letter.

To keep track of who is due back, the Nail Tech Client Tracker ($12.99) is an editable Excel workbook with client records, appointment history, a follow-up log and a dashboard, plus a Setup Guide PDF and a Client Data Handling note.

Your services grouped by type, a price for each, the time it takes, and a short note on what changes a price, such as length, removals or detailed art.

Time each one from start to finish, multiply by your hourly floor, and add product cost. Full sets usually take longer and use more product than fills, so price them separately.

Per-nail pricing is easy for clients to understand and keeps detailed work from being underpriced. Some techs also offer a flat "full set art" price. Either way, show it on the menu.

When product or rent costs change, when you add services, or when your book is full well ahead. Many techs review once or twice a year.

Checked October 29, 2026.

• FTC, "Advertising FAQ's: A Guide for Small Business" (price claims are held to the same truthfulness standard as other claims)
• FTC, "Protecting Personal Information: A Guide for Business"
• SBA, "Apply for licenses and permits"

This is general information, not legal, tax or financial advice. Licensing, sanitation and pricing-display rules vary by state, county and city. Check your local requirements.